Growth & Business Development Manager (B2C Focus) at Pharmarun
We are a team of passionate pharmacists, engineers and problem solvers, dedicated to getting you authentic medication in a fast, reliable and efficient manner.
We are everyday people who have experienced this problem firsthand. We believe in a better and stress-free Nigeria, and by this, we are dedicating our time and resources to getting your meds. Thatâs one less thing to worry about with PharmaRun!About the Role
We are looking for a driven Growth & Business Development Manager to lead Pharmarun’s B2C expansion. This role is all about unlocking new customer channels, growing user acquisition, and driving revenue directly from consumers. You will combine data-driven marketing, partnerships, and on-the-ground activations to make Pharmarun the go-to destination for Nigerians seeking easy access to medicines and healthcare.
Key Responsibilities
Customer Growth: Design and execute strategies to drive B2C customer acquisition and retention across digital and offline channels.
Partnerships: Build partnerships with digital platforms and healthcare startups to expand our reach.
Campaign Management: Work with marketing to run targeted campaigns (social, community activations, pharmacy fairs, etc.) that drive consumer engagement and orders.
Sales Execution: Convert leads into paying customers through effective outreach, follow-up, and relationship building.
Data & Insights: Track performance metrics (CAC, LTV, churn) to refine strategies and hit growth targets.
Cross-Functional Collaboration: Work with product, ops, and clinical teams to ensure smooth customer journeys from awareness to delivery.
Revenue Delivery: Meet or exceed monthly B2C growth and revenue targets.
Requirements
Bachelor’s degree in Marketing, Business, or related field.
3–5 years’ experience in growth, sales, or BD with a proven track record in B2C user acquisition.
Strong knowledge of digital marketing tools and consumer engagement strategies.
Experience with partnerships in e-commerce, health-tech, or consumer tech a plus.
Excellent communication, negotiation, and presentation skills.
Data-driven mindset with comfort in setting and meeting aggressive growth targets.
Self-starter with the ability to thrive in a fast-paced, startup environment.
