Creator Lead at Pulse NG
Pulse.ng is Nigeria’s popular news platform online highlighting the entertainment, style, and news that are part of and the West African DNA.We are looking for a Creator Lead to shape and manage Pulse’s creator strategy. This role combines creative thinking, talent partnerships, and production oversight.
The Creator Lead will be responsible for scouting and managing creators, developing original creator-led formats, and ensuring the smooth execution of projects. You’ll act as both a creative strategist (spotting trends, imagining collabs, designing new shows) and a practical manager (negotiating deals, coordinating production, and tracking results).
This role is for someone who lives within the creator economy, understands what drives culture, and can leverage that knowledge into shows, collaborations, and partnerships that define Pulse as the home of creator-driven content in Africa.
Key Responsibilities
Creator Relationships & Partnerships
Build and manage strong relationships with creators and influencers across multiple niches.
Scout, onboard, and nurture new talent into Pulse’s creator network.
Negotiate contracts, fees, and deliverables with creators and their representatives to ensure mutually beneficial agreements.
Act as the main liaison between Pulse and creators for all collaborations.
Concept & Format Development
Develop and pitch new creator-led formats, shows, and series for Pulse platforms.
Identify smart collaboration opportunities with trending creators and cultural moments.
Work closely with creators to design concepts that feel authentic to their style while aligning with Pulse’s voice.
Package ideas into concepts that can be shared internally and externally.
Production Oversight
Partner with the Head of Production to schedule and execute creator-led projects.
Coordinate shoots, logistics, and technical needs for creator collabs.
Ensure that final outputs are polished, optimised for social media, and meet platform-specific standards.
Work with videographers, editors, and designers to bring concepts to life.
Culture & Growth
Stay ahead of creator trends, youth culture, and social platforms.
Position Pulse as the most creator-friendly media brand in Africa.
Collaborate with Social and Growth teams to amplify creator-led content and measure its impact.
Represent Pulse in creator communities, events, and networks.
Reporting & Insights
Track creator project performance and report on reach, engagement, and impact.
Provide insights on which formats, creators, and collaborations drive the strongest results.
Maintain an up-to-date pipeline of creators and collaboration opportunities.
Requirements
4–6 years’ experience in creator management, influencer marketing, or content strategy.
Strong knowledge of the African creator economy with established networks.
Proven ability to conceptualise new content formats and manage them end-to-end.
Negotiation and relationship management skills.
Familiarity with content production workflows.
Strong communication and people skills.
Bonus: prior experience as a creator or hands-on production/editing work
