Marketing Coordinator at FoodCourt

The FoodCourt app lets you order from a curation of virtual restaurant brands & shops focused on the most popular food & convenience categories wherever you are in Africa. With FoodCourt, you don’t have to decide between Burgers, traditional Nigerian food, Chinese food or even liquor & snacks. You can order across brands & have everything delivered in a single order!Position Overview 

The Marketing Coordinator acts as the campaign project manager for assigned locations.
They are responsible for ensuring that a marketing campaign is live every week per location, with the right mix of  strategy, creative, and influencer amplification.
This role requires sharp organization, creative insight, and cross-functional coordination to ensure campaigns are delivered on time, executed with quality, and tracked for performance. 

Key Responsibilities 

Campaign Project Management 

Ensure weekly campaign deployment for every assigned location 
Build and maintain campaign calendars, briefs, asset trackers, and timelines 
Coordinate internal teams (content, design, social, media buying) and external vendors 
Assign campaign tier levels based on complexity and goals

*Campaign Tier Framework*:

*Tier 1*: Basic Campaign: 
1-2 static assets, 1 channel (e.g., IG or Twitter), standard promo.
*Tier 2*: Enhanced Campaign: 
Static + video content, multiple platforms, simple influencer inclusion.
*Tier 3*: Strategic Campaign: 
Influencers + multi-format creative, localized storytelling, integrated with sales or product push.
*Influencer Management.* Identify, vet, and brief influencers who align with campaign objectives 
Coordinate content timelines and approvals 
Ensure influencer posts go live as scheduled 
Track performance of influencer content (reach, engagement, UGC, sales impact) 

Campaign Monitoring & Reporting

Submit weekly campaign recaps per location with key metrics (reach, engagement, conversion, 
influencer performance) 
Flag missed or underperforming campaigns with proposed improvements 
Track UTM links, codes, and asset performance 

Ideation & Local Adaptation

Propose fresh campaign ideas inspired by location trends, events, or consumer behavior 
Adapt national or brand-wide assets for local use (language, culture, offers) 

Stakeholder Collaboration

Communicate with location owners or managers for alignment, feedback, and approvals 
Share recap reports and collect feedback on-ground impact