Head of Marketing at Pruvia Integrated Limited

Pruvia integrated limited was conceived in 2006, as regards its incorporation, it is still a relatively young company. it originated in response to providing world class services to the society at large and offering an alternative that is satisfactory in areas of our specialty. It has carried out service rendering duties in various states of Nigeria and within the ever bustling business environment of Lagos. Established by individuals who have had experience in diverse business sectors of the polity, Pruvia Integrated Limited (PIL) was formed with achieving and exuding corporate standards in service delivery. From the time it was conceived to the time it became an incorporated organization registered with the corporate affairs commission with RC1097861, we have had clients that cut across the education sector, petroleum sector, real estate, small and medium enterprises (sme’s).Job Brief

We are urgently seeking a dynamic Head of Marketing to take charge of all marketing initiatives, including social media, digital campaigns, advertising, and creative projects.
A talented Marketing Head and strategist who can inspire team members and drive success.
In this role, you will lead our Marketing department to maximise profitability and enhance competitiveness in the market.
As the Head of Marketing, you will be responsible for creating strategic plans to establish and enhance our brand presence, allocating resources to different projects, and setting both short-term and long-term goals for the department.

Responsibilities

Craft strategies for all Marketing teams, including Digital, Advertising, Communications and Creative
Prepare and manage monthly, quarterly and annual budgets for the Marketing department
Set, monitor and report on team goals
Design branding, positioning and pricing strategies
Ensure our brand message is strong and consistent across all channels and marketing efforts (like events, email campaigns, web pages and promotional material)
Analyse consumer behaviour and determine customer personas
Identify opportunities to reach new market segments and expand market share
Craft quarterly and annual hiring plans
Monitor competition (acquisitions, pricing changes and new products and features)
Coordinate sales and marketing efforts to boost brand awareness
Participate in the quarterly and annual planning of company objectives.

Requirements and Skills

HND / B.Sc in any relevant field (MSC/MBA is an added advantage).
Minimum of 10 years of work experience as Head of Marketing or VP Marketing in Real Estate.
Certifications, e.g. CIM, Institute of Data and Marketing,are a plus.
Experience running successful marketing campaigns
Solid knowledge of web analytics and Google AdWords.
Experience with CRM software
Strong and effective leadership skills with the ability to set and prioritise goals
Analytical mind, Strategic thinking and problem-solving abilities.
Superior interpersonal and organisational skills.
Confidence to use initiative.
A positive and approachable manner.
Good time management skills and the ability to prioritise.